About Carol and John Caiger – Caiger Art
Carol and John’s business partnership with Fraser Renton brings their experience and passion of all things marketing to Art Surrey.
To make an art fair a success, implementing an extensive marketing plan is essential. By pooling their skills they have built a strategy that benefits both the exhibiting artists and visitors.
Their robust marketing strategy for promoting the artists, their artwork and the fair includes articles and advertising campaigns in key Surrey Magazines, door to door and event lead leaflet distribution, event banners and road signage in the immediate areas. All social media and digital marketing is done in collaboration with Gemma Young.
Another significant asset is John’s IT career experience in Data and Marketing Analytics allowing valuable marketing feedback to be used to its best advantage.
Born and bred in Epsom and with the Caiger Art gallery based in Ewell Village, (and online), Carol and John Caiger have an extensive knowledge of Surrey, and their art consultancy practice has been helping collectors find the perfect artwork for their homes for over 10 years. Caiger Art are very much part of the art scene having run numerous showcase art exhibitions and smaller, solo shows at prestigious locations across London including: The Meridian Hotel in Piccadilly, ExCel London, The OXO Tower on Southbank and The Royal Automobile Club in Pall Mall.
As a Gallery, Caiger Art also regularly exhibits at art fairs both in the UK and internationally such as The Affordable Art Fairs, Battersea, Hampstead and New York, so bringing experience of art fairs from both exhibitor and event organisation. They continue to show artwork from their represented artists offering support and guidance, whilst all the time adding their own unique identity and personality through curation.